ALEXA VOSSLER
brand photographer
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ALEXA VOSSLER
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I help founders, industry experts, &
aesthetic brands create imagery that communicates their expertise & authority
STRATEGIC Photoshoot planning, DIRECTION, & brand photography for FOUNDERS, INDUSTRY LEADERS, & AESTHETIC BRANDS
Expert planning, photoshoot direction, and custom imagery designed to help you be seen as the authority you already are.
I work with founders, industry experts, and aesthetic brands to concept, and execute high-level, strategic visual campaigns that help you build trust, strengthen credibility, & position your brand as the leader in your market.
Your visuals should reflect the level of expertise you've worked so hard to build.
Whether you're a founder, industry expert, or growing brand, strategic imagery plays a critical role in how you're perceived. The right visuals help establish credibility, build trust, and create consistency everywhere your audience encounters your brand & business.
With 13 years of experience in photography, production, strategy, and photoshoot direction, I guide the entire process from concept and planning through execution. Together, we'll create a custom image library that supports your marketing, strengthens your authority, and makes it easier to show up consistently without scrambling for content.
Every photoshoot is planned with intention so the final imagery feels cohesive, aligned, and unmistakably yours.
What it's like to work together
Strategic content doesn't happen by accident.
Every project begins with understanding your business, your audience, and what success looks like for each project. From there, we build a detailed plan together from vision & creative direction, to locations, schedule, production, and shot lists so that photoshoot day feels thoughtfully planned & you feel prepared.
My clients often tell me they came for the photography, but what they valued most was having someone who could organize the entire process, think through every detail, and make them feel completely taken care of.
That's the experience I aim to create every time.
I can't wait to learn more about your business & brand.
Brands worked with (many multiple times per year!)
250+
People photographed
& happy clients
1,000+
Working with brands as a strategist, photographer, creative director, & producer
13 years
I'm Alexa Vossler, and my goal is to make this
the most strategic, organized, and enjoyable photoshoot experience you've ever had.
Over the last 13 years, I've partnered with everyone from Fortune 500 and Inc. 5000 companies to founder-led businesses, planning and producing hundreds of successful brand photoshoots. While those larger productions have been incredible experiences, it's really working alongside passionate founders and growing businesses that truly fuels me.
My role as a Photoshoot Director/Producer, Brand Strategist, & Brand Photographer goes far beyond only creating beautiful photos.
I help clients think through every part of the process before photoshoot day arrives. From creative direction and shot planning to wardrobe, locations, timelines, logistics, production, and posing, I help remove the guesswork so you can show up confident, prepared, and excited.
I believe the best creative work comes from thoughtful preparation. That's why I tend to over-plan, over-communicate, and think through every detail long before the camera comes out.
My goal isn't simply to deliver beautiful imagery.
It's to create a strategic visual library that helps
your business build trust, communicate your value, and attract the clients, customers, or patients
you're trying to reach.
Whether we're planning a single photoshoot or building a long-term visual strategy together, I'm genuinely excited to learn about your business and help bring your vision to life.
I'm Alexa Vossler, and my goal is to make this the most strategic, organized, and enjoyable photoshoot experience you've ever had.
Over the last 13 years, I've partnered with everyone from Fortune 500 and Inc. 5000 companies to founder-led businesses, planning and producing hundreds of successful brand photoshoots. While those larger productions have been incredible experiences, it's really working alongside passionate founders and growing businesses that truly fuels me.
My role as a Photoshoot Director/Producer, Brand Strategist, & Brand Photographer goes far beyond only creating beautiful photos.
I help clients think through every part of the process before photoshoot day arrives. From creative direction and shot planning to wardrobe, locations, timelines, logistics, production, and posing, I help remove the guesswork so you can show up confident, prepared, and excited.
I believe the best creative work comes from thoughtful preparation. That's why I tend to
over-plan and think through every detail long before the camera comes out.
My goal isn't simply to deliver beautiful imagery. It's to create a strategic visual library
that helps your business build trust, communicate your value, and attract the clients,
customers, or patients you're trying to reach.
Whether we're planning a single photoshoot or building a long-term visual strategy together,
I'm genuinely excited to learn about your business and help bring your vision to life.
not sure where to start with planning a photoshoot for your business?
Let me help you
create a strategy & plan
I lead and produce strategic photoshoots for founders, industry experts, and aesthetic brands. From concept & planning to direction and execution, every photoshoot is designed to help communicate your expertise, strengthen your authority, and create imagery that supports your business long after the photoshoot is over.
With 13 years of experience, I've developed a proven planning process that takes the guesswork out of creating intentional, on-brand imagery.
STRATEGIC PHOTOSHOOT SERVICES
HOW I CAN
SUPPORT YOUR BRAND
Visual Strategy & Photoshoot Planning
Shot List Development
Product & Ecommerce Imagery
Custom Brand Image Library
Marketing & Content Assets
Founder, Team, & Brand Imagery
Behind-The-Scenes Content
Vendor Referrals & Creative Team Recommendations
Expert Posing & Direction
Service-Based Brand Imagery
Photoshoot & Creative Direction
Production Planning
Strategic photoshoot planning, direction, and imagery designed to communicate your expertise, help build trust, & position your brand as the authority in your industry
One day.
Dozens of deliverables.
When a photoshoot is planned with intention, you're not just getting a handful of beautiful photos. You're building a complete visual library your business can use again and again.
Every image below was created during a single strategically planned photoshoot designed to give this brand months of content across their website, social media, email marketing, PR, advertising, and more.
Professions I've WORKED WITH
Over the last 13 years, I’ve worked with professionals across a wide variety of industries & with teams of all sizes (from small businesses to large companies). I've strategically photographed headshots, team photos, services, product images, product launches, brand campaigns, ecommerce images, social & web content, magazine spreads, website content, events, conferences, tradeshows, retreats, & more.
Dermatologists
Aestheticians
Estheticians
Laser Technicians
Microblader
Nurse Injectors
Makeup Artists
Hair Stylists
Tan Product Creator
Interior Designers
Floral Designers
Furniture Designer
Clothing Designer
Product Creators
Jewelry Designer
Website Designer
Print Designer
Woodworker
Copywriters
Calligraphers
Wardrobe Stylist
Artists
Videographers
Authors
Singer/Songwriters
Photographers
Influencers
Venue & Owner
Event Planners
Wedding Planners
CPG Tradeshow
Conferences
Speakers
Marketing Coaches
Conference Hosts
GAIN Trainers
Product Coach
Esthetics Coaches
Social Media Coaches
Podcasters
Teachers
Yoga Instructors
Pilates Instructor
Global Fitness Brand
CPG wellness products
Meal Service
Doctors
Plastic Surgeons
Audiologist
Anesthesiologist
Dentists
Chiropractors
Physicians Assistant
Nurse Anesthetist
Nurse Practitioners
Nurses
Counselors
Therapists
Interior Designers
Floral Designers
Furniture Designer
Clothing Designer
Product Creators
Jewelry Designer
Website Designer
Print Designer
Woodworker
Copywriters
Calligraphers
Wardrobe Stylist
Artists
Videographers
Authors
Singer/Songwriters
Photographers
Influencers
Venue & Owner
Event Planners
Wedding Planners
CPG Tradeshow
Conferences
Medical
Skin & Beauty
Design
Event
Business
Creative
Dermatologists
Aestheticians
Estheticians
Laser Technicians
Microblader
Nurse Injectors
Makeup Artists
Hair Stylists
Tan Product Creator
Lawyers
Law Firms
Realtors
Marketers
Strategists
SEO Consultant
CPAs
Accountants
Financial Consultant
Financial Planner
Title Company
Subscription Boxes
Business Coaches
Speakers
Marketing Coaches
Conference Hosts
GAIN Trainers
Product Coach
Esthetics Coaches
Social Media Coaches
Podcasters
Teacher
Yoga Instructors
Pilates Instructor
Global Fitness Brand
CPG Wellness products
Meal Service
Education
Wellness
Doctors
Plastic Surgeons
Audiologist
Anesthesiologist
Dentists
Chiropractors
Physicians Assistant
Nurse Anesthetist
Nurse Practitioners
Nurses
Counselors
Therapists
Lawyers
Law Firms
Realtors
Marketers
Strategists
SEO Consultant
CPAs
Accountants
Financial Consultant
Financial Planner
Title Company
Subscription Boxes
Business Coaches
Brand list
Peloton, La Roche Posay, SkinCeuticals, Samsung, Chipotle, Instagram, Famous Footwear, Morgan Stanley, Deloitte, Lululemon, Compass, Seasons52, USA Swim, Six Flags Over Texas, EOS, Quiznos, Avon, Urbanology Designs, Hook & Albert, IJM, Marriage Today, Home Chef, Schneider Electric, Spencer + Company, Just Add Moxie, Mayer LLP, Savanna Boda, The Dallas Aesthetician, Piper + Mint, Everside Health, Beyond Borders Imports, Brendan Bass, RENG Lighting, Ideaction Consulting, Clement + Speer, Hearsay PR, Park Cities Cosmetic Surgery, North Dallas Dermatology, Lemmon Avenue Plastic Surgery, Cult Aesthetics, Evolve Aesthetics, Youthful Magnolia, Mov Aesthetics, SkinRX, H&M Aesthetics, Peak Beauty Clinic, Beautiful Aesthetics, Blissful Beauty Bar, Fine Line Aesthetics, Seattle's Union Gospel Mission, Social Llama Events, Kelly CPA. Dee Frazier Interiors, Uncommon Bliss, Point of Rental Software, Caple & Company, Lindsey Leigh Jewelry, Makeup and Skin by Katie, Cardeo, LEFE Box, Pickl'd Perfect, Dear Heart Designs, Bochy's Box, Rooted Financial Planning, Cluff Counseling, FitLife, Pickard Real Estate Group, The Montfort Group, Akili, Madison Tinder, Elise Woods Designs, B. Marie's Flowers, Flux Floral, Vestirtan, The Slate, We Are Unveiled, Clean Living Founder Collective, Cassandra McClure, Miss TX USA, TraknProtect, Knotting Hill Place, Rosie Smelcer Group, Dallas Girl Gang, Van Halen Events, Wildcat Management, Tanya Ragan, Event Art by Sarah Jane, Beauty Made to Stay, Spa Strong, The Sara Social, Evelyn & Pearl, Lyons Events
Peloton
La Roche Posay
SkinCeuticals
Samsung
Compass
Chipotle
Morgan Stanley
Instagram
Famous Footwear
Deloitte
Lululemon
Compass
Seasons52
USA Swim
EOS
Quiznos
Avon
Urbanology Designs
Hook & Albert
IJM
Marriage Today
Home Chef
Point of Rental Software
Mayer LLP
Six Flags Over Texas
Schneider Electric
Spencer + Company
Just Add Moxie
Mayer LLP
Piper + Mint
Everside Health
Beyond Borders Imports
Savanna Boda
The Dallas Aesthetician
Ideaction Consulting
Park Cities Cosmetic Surgery
North Dallas Dermatology
Lemmon Avenue Plastic Surgery
Cult Aesthetics
Evolve Aesthetics
Youthful Magnolia
Mov Aesthetics
SkinRX
H&M Aesthetics
Peak Beauty Clinic
Beautiful Aesthetics
Blissful Beauty Bar
Fine Line Aesthetics
Pelle Dolce Medical Aesthetics
Brendan Bass
RENG Lighting
Ideaction Consulting
Clement + Speer
Hearsay PR
Seattle's Union Gospel Mission
Social Llama Events
Kelly CPA
Dee Frazier Interiors
Uncommon Bliss
Caple & Company
Lindsey Leigh Jewelry
Makeup and Skin by Katie
Cardeo
LEFE Box
Rooted Financial Planning
Pickl'd Perfect
Dear Heart Designs
Pickard Real Estate Group
The Montfort Group
Bochy's Box
Cluff Counseling
FitLife
Akili
Madison Tinder
Elise Woods Designs
B. Marie's Flowers
Flux Floral
Vestirtan
The Slate
We Are Unveiled
Clean Living Founder Collective
Cassandra McClure
Miss TX USA
TraknProtect
Knotting Hill Place
Rosie Smelcer Group
Dallas Girl Gang
Van Halen Events
Wildcat Management
Tanya Ragan
Event Art by Sarah Jane
Beauty Made to Stay
The Sara Social
Evelyn & Pearl
Spa Strong
Lyons Events
A few of the brands & businesses I've worked with (many multiple times each year)
"Alexa does a great job helping you feel prepared for the photoshoot! I would recommend anyone & everyone needing professional business photos to use her. We get compliments on our photos & marketing all the time. She's creative, detailed, & did an awesome job!"
"It was so much fun! She made me feel like a celebrity & she was so sweet. I was laughing the whole time & I can't wait to take more photos with her. She's so fun & incredibly talented!
KIND WORDS
- payton, Pickard real estate group
- Kaila, marketing consultant
A few
SO WHAT'S A BRAND PHOTOSHOOT REALLY LIKE?
I'm glad you asked! Keep scrolling for a BTS look from past brand photoshoots
Take a look behind the scenes:
BTS for Evolve Aesthetics MedSpa (Full production day)
BTS of 15 different brand photoshoots
12 hour production day for 6 team members, 2 locations, hair & makeup team on-site for look changes, strategic planning & creative direction, 200 final images, expedited turnaround, multiple planning phone calls, Photoshopped images (and much more!)
Featured: MedSpa Team, Injectors (individual & team), Nurse Anesthetist, Aesthetician, Laser Technician, Tanning product launch, Business Coaches, Microblading Artist, Floral Designers, Marketing Team, Personal Branding, Marketing Coach, Realtors, Realtor Team
All BTS footage above recorded & edited by Alexa
PRESS & SEEN ON / IN
USA Today
CBS
DMagazine
Scout & Nimble
Thrive Global
Peerspace
Voyage Denver
Voyage Dalls
Voyage LA
NBC Texas Today
Law.com
Katy Trail Weekly
Inside Business Weekly
Entreprenista
DWeddings
Brides of North Texas
HGTV
Fox News
Page Six Style
Architecture Today
Create & Cultivate
Dermascope Magazine
Face Reality
The SkinPen
DFW Child
Real Producers Magazine
CultureMap Dallas
Dallas Innovates
Shoutout DFW
Shoutout Atlanta
Martha Stewart Weddings
Bella Lumiere
NBC
Houzz
DHome
The Dallas Morning News
Paper City Magazine
Fort Worth Magazine
Modern Luxury Interiors
Decorilla
Dallas Observer
Bethel Music
Courier Express
CEOMOM Magazine
Miss TX USA
Click Away Conference
Ruffled
Junebug Weddings
Named as one of the Top 10 Event Photographers by Peerspace (Dallas)
Think we'd be a good fit?
Let's bring
your vision to life
From creative direction and planning to production and photography, I'll guide you through every step of the process so photoshoot day feels organized, enjoyable, and taken care of. Together we'll create a strategic visual library that helps your business build trust, communicate its value, and stand out for all the right reasons.